Browsing by Author "Karlsson, Amanda"

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Brand communities och jakten på lojalitet
(2015-06-23) Aspestedt, Malin; Karlsson, Amanda; University of Gothenburg/Department of Business Administration; Göteborgs universitet/Företagsekonomiska institutionen
Farmers not Farming? An empirical study of the elimination of the mandatory set-aside policy in the EU.
(2017-07-28) Karlsson, Amanda; University of Gothenburg/Graduate School; Göteborgs universitet/Graduate School
This thesis evaluates European farmers which were subject to mandatory set-aside entitlements for many years. Mandatory set-aside of land, required farmers to leave arable land out of production to be eligible for subsidies. The policy effect of a reform in 2008, where the mandatory set-aside policy was abolished due to inefficiencies, is studied by applying a quasi-experimental method to estimate the casual relationship between mandatory set-aside abolishment and farm environmental performance. This evaluation is relevant as the mandatory set-aside was re-introduced in 2013 and this study contributes with insights into policy implications of mandatory set-aside, as it has never been evaluated before. The difference-in-difference results show signs of improved environmental performance of farmers due to the policy change, in opposite towards the hypothesis. Thus, it does not support the expectation that more land would be used for fertiliser and pesticide due to the mandatory set-aside elimination. The results can give an indication for not re-introduce mandatory set-aside policy in the EU.
Från Alan Kurdi till Kjell Bergqvist - En studie om bildgestaltningen av flyktingsituationen under hösten 2015 i svensk tryckt press
(2018-09-07) Elmervik, Adam; Hermansson, Alice; Karlsson, Amanda; University of Gothenburg/Department of Journalism, Media and Communication; Göteborgs universitet/Institutionen för journalistik, medier och kommunikation; University of Gothenburg/Department of Journalism, Media and Communication; Göteborgs universitet/Institutionen för journalistik, medier och kommunikation
The intention of this analysis has been to investigate how the so called refugee crisis in the fall of 2015 was framed in news photos, in Swedish print media. Within this question at issue, the analysis has aspired to discover possible differences between the selected newspapers, and between different time periods during the fall of 2015. The end results are interpreted through the theories of framing, news values and orientalism. The material that was analyzed consists of 218 news photos in Aftonbladet, and 254 news photos in Dagens Nyheter. Headlines, captions and preambles has also been included in the analysis, in order to interpret the photos from the perspective of the average reader. The first step was to make a quantitative analysis of the total content. After analyzing the results, four typical cases were identified. These four news photos were then analyzed in depth, using the method of semiotic analysis. Accordingly, this analysis has taken both qualitative and quantitative factors into consideration. The results show that refugees were the most common subject appearing in the photos, and politicians were the second most common. With this in mind, two issue specific framings could be identified in the analyzed material. The first one is referred to as “the framing of the otherness”, and the second one is called the “politician in professional context-frame”. In addition to this, several general framings were identified, such as the human interest frame, and the responsibility frame. Worth mentioning is that the latter of the two was more common in Aftonbladet than in Dagens Nyheter. The results also show that the attitude towards refugees in the content mostly was positive, but as time went by, it became more neutral. The attitude towards the refugee situation, however, was negative during all of the three months, but tended to be less negative in September. One conclusion drawn, besides the framings mentioned above, is that refugees themselves has been the ones putting a face to the general situation. Previous research on journalistic text, radio and tv in Sweden during the refugee crisis has shown that refugees hasn’t been the most common main actor in the news. This suggests that refugees have been visible, but not as audible, in the Swedish news coverage of the events. The results points towards a few differences between the newspapers, but in some cases they were very similar to one another. For example regarding the attitude towards refugees and the refugee situation. Some general differences between the three months also was detected. In September, the attitude towards refugees tended to be more positive, which coincided with a more frequent news reporting, particularly in Aftonbladet.
Introduktionsprocessen utifrån ett handledarperspektiv - En kvalitativ studie om att lära sig ett nytt arbete
(2020-09-03) Kinnvall, Rebecca; Karlsson, Amanda; University of Gothenburg / Department of sociology and work science; Göteborgs universitet / / Institutionen för sociologi och arbetsvetenskap
There are many challenges in the labor market today due to globalization and new technology, which gives an increased need for competent, well-educated and motivated employees. One big part of working with Human Resources is to fill this need. The recruitment process is something that is costly for organizations, which can be an unmotivated cost if the newly recruited leaves the company in a short matter of time. One thing that organizations can do to increase the chances of new employees staying within the company is to have a well worked out introduction process. Introduction processes include both formal and informal methods which aim to help the newcomer be a part of the organization as fast and effective as possible, as well as socialization to colleagues and the organization itself. The subject of introduction processes is often presented as if there is a best practice, which was a contributing factor for the purpose of this study. Another contributing factor was the lack of literature that problematized the subject. The purpose of this study was to explore the introduction process through the opinions of employees that have responsibilities as a mentor within the introduction process. It aims to examine how the respondents perceived their own introduction, what their perception is about the introduction process they conduct as mentors and lastly if there are any clear differences in between the line of business that the respondents work within. The empirical data for this study was gathered through seven semi structured interviews with employees with mentor responsibilities. The respondents work in different areas of the labor market and their common factor is their responsibility during the introduction process of new employees. The data was analyzed using a thematic analysis, and the results were compared with earlier research within the subject. Analysis of the empirical data resulted in six common themes; first period of time, introduction time, socialization, lack of resources, evaluation and mentors. The results also showed that there were no clear, distinct differences based on the line of work of the respondents. Differences in challenges during the introduction process came up, as respondents mentioned a lack of time during the introduction, but the evidence is not strong enough to say that it is due to the industry in which they work. The conclusions made in this study may contribute to the field of Human Resources by highlighting the perception on the introduction process by mentors, and thereby on which areas may need focus for further development towards a more effective and positive process for everyone involved.
IS LEAN A WASTE OF TIME? – A case study of Kjell&Company and the implementation of lean into their central warehouse
(2016-07-04) Forsberg, Adrian; Karlsson, Amanda; University of Gothenburg/Graduate School; Göteborgs universitet/Graduate School
Companies constantly strive towards increasing their efficiency by improving the daily operations in order to strengthen their competitive advantage in the market. The concept of lean thinking has presented tools to achieve higher efficiency by the elimination of waste, i.e. the reduction of non-value-added activities for the end-customer. Although the concept is well-established in the manufacturing sector, it is not as developed in other sectors, such as warehousing. A common denominator for all sectors is the difficulty that lies within the initiation process. The purpose of this study is to investigate a company’s initiation process during a lean implementation into their central warehouse – what tools to adopt, how to include the employees, and how to measure the changes made – in order to become more efficient and achieve a sustainable competitive advantage. An explanatory single case study, under the interpretivist paradigm with a deductive approach, has been conducted with help of the Swedish electronics peripherals company Kjell&Company. The data collection was gathered in Malmö with the help of interviews, observations and internal documents from the company. The study is limited to cover the lean implementation within the company’s logistics department only. The key findings of the study show that 5S, VSM and the PDCA cycle are suitable tools, employees should be included on a bottom-up approach basis since lean requires its time and dedication, and the choices of suitable hard and soft KPIs should be connected to the 5 key principles of lean thinking and the lean strategy.
"Jag är livrädd att jag inte lärt mig": Förskollärarstudenters self-efficacy och känsla av att vara redo
(2017) Karlsson, Amanda; Karlsson, Emilia; Institutionen för pedagogik, kommunikation och lärande
Syftet med studien har varit att synliggöra hur studenter uttrycker sina upplevelser och erfarenheter kring sin studiegång vid slutet av deras utbildning i relation till Albert Banduras teori om self-efficacy. Syftet tydliggörs genom följande frågeställningar: "Hur uttrycker förskollärarstudenter att utbildningen förbereder dem inför det kommande arbetslivet?" "Vad uttrycker studenterna att de saknar?" "Vilka faktorer lyfter studenterna fram, i fokusgrupper och i kursutvärderingar, som viktiga i deras utveckling i relation till self-efficacy?" Eftersom syftet varit att få ta del av studenternas upplevelser i relation till teorin om self-efficacy har en kvalitativ metod valts. Mer specifikt handlar det om fokusgrupper och granskning av kursrapporter från studenternas studiegång. Tillsammans med Banduras teori och tidigare forskning har eventuella förklaringar getts om vad som påverkar hur redo studenterna känner sig. Det som blev tydligt i resultatet, och som vi sedan diskuterar, var att studenterna behöver få egna och framförallt bra erfarenheter från utbildningen i det yrke de sedan ska vara verksamma i. Där blev det också tydligt hur andra människor under utbildningen kan påverka deras self-efficacy och därmed hur redo de känner sig. Framförallt rör det sig om de lärare och handledare studenterna möter. Vår tanke är att studien ska bidra med en inblick om studenternas upplevelser. Förhoppningsvis skapar det en medvetenhet hos de personer studenterna möter under sin utbildning, om vikten av att få bra erfarenheter.
LEDER DIGITALT UTANFÖRSKAP TILL LÄGRE VALDELTAGANDE? En statistisk studie om digitalt utanförskap och valdeltagande bland äldre-äldre
(2022-02-07) Karlsson, Amanda; Göteborgs universitet/Statsvetenskapliga institutionen; University of Gothenburg/Department of Political Science
Den här kandidatuppsatsen undersöker om det finns ett samband mellan digitalt utanförskap och lägre valdeltagande bland äldre-äldre (80+) genom den övergripande forskningsfrågan Leder digitalt utanförskap till lägre valdeltagande bland äldre-äldre?. Med begränsade kunskaper om vad som påverkar just äldre-äldres valdeltagande, där tidigare forskning missat relevanta aspekter, bygger uppsatsen vidare på Civic voluntarism modellen och studerar om digitalt utanförskap direkt eller indirekt via graden av nyhetskonsumtion påverkar äldre- äldres valdeltagande. I uppsatsen tillämpas statistisk metod, mer specifikt linjära regressionsanalyser, mellan den oberoende variabeln digitalt utanförskap och den beroende variabeln äldre-äldres valdeltagande. Därefter har även regressionsanalyser med nyhetskonsumtion som kausal mekanism utförts. Med den svenska datan från European Social Survey (ESS) har sambandet studerats under perioden 2002-2018. Resultatet presenterar svagt negativa men icke-signifikanta samband mellan digitalt utanförskap och valdeltagande bland äldre-äldre under kontroll för andra relevanta variabler som vi vet påverkar äldre-äldres valdeltagande. Uppsatsen finner således inget stöd för någon av de uppställda hypoteserna, men nollresultaten kan eventuellt förklaras av relativt få svarspersoner och överskattning av valdeltagandet i ESS.
NUDGING Kan nudging leda oss till att äta mer klimatsmart - Ett empiriskt experiment på IKEA med syfte att få restauranggästerna att äta mer vegetariskt
(2015-07-02) Karlsson, Amanda; Ström Gunnér, Pauline; University of Gothenburg/Department of Economics; Göteborgs universitet/Institutionen för nationalekonomi med statistik
Food consumption generates externalities such as carbon dioxide emissions, which contribute to global warming. The principal issue is that emissions are not covered by the "polluter pays principle". For this reason, new policy instruments need to be tested and implemented to correct the externalities. In food production, beef and dairy production has the largest environmental impact in terms of carbon emissions. As food is a necessity, simply reducing production will not solve the problem. Instead, a shift towards a more vegetarian-based diet would reduce the amount of carbon dioxide emitted per person on an annual basis. The purpose of this thesis is to implement and evaluate nudging as a policy instrument to increase vegetable intake. Thus answering the thesis questions: "Can nudging affect the choices of restaurant guests to change the number of sold vegetarian meals?" and "is respondents’ willingness to pay for vegetarian food changed by nudging?" In cooperation with the restaurant at IKEA in Barkarby, nudging was designed and implemented through the concept of “Meat Free Monday”. Surveys were conducted on Mondays (when nudging took place) and Tuesdays (when no nudging took place), to gather respondent information regarding: demographic, diet, opinion, awareness of the human impact on the environment and willingness to pay for vegetarian food. Furthermore, sales statistics from both Mondays and Tuesdays were obtained from IKEA to measure the impact. Results from the survey and the sales statistics were then collated and compared across the days. The results demonstrate that the average amount of sold vegetarian dishes were 60 on Mondays compared to 33 on Tuesdays. This is an increase by 27 dishes, or 82 percent. From the result obtained by the surveys we found that 18 percent on Mondays stated that they chose a vegetarian dish compared to 4 percent. The willingness to pay for vegetarian food was higher on Tuesdays, however the results were not deemed economically significant as the difference was 2.9 SEK.