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Children's influence in family decision making : a study of yielding, consumer learning and consumer socialization

dc.contributor.authorEkström, Karin M., 1959-en
dc.date.accessioned2008-08-11T09:15:23Z
dc.date.available2008-08-11T09:15:23Z
dc.date.issued1995en
dc.identifier.isbn91-7246-109-8en
dc.identifier.urihttp://hdl.handle.net/2077/10751
dc.subjectMarknadsföring Konsumentforskningen
dc.titleChildren's influence in family decision making : a study of yielding, consumer learning and consumer socializationen
dc.typeTexten
dc.type.svepDoctoral thesisen
dc.gup.originGöteborgs universitet/University of Gothenburgeng
dc.gup.departmentFöretagsekonomien
dc.gup.dissdbid1080en
dc.gup.dissdb-impressumGöteborg: BAS, 1995en
dc.gup.dissdb-fakultetSF


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