Browsing CFK Centre for Consumer Science / Centrum för konsumtionsvetenskap by Subject "consumer research"
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Making Sense of Consumption. Selections from the 2nd Nordic Conference on Consumer Research 2012.
(Centre for Consumer Science, University of Gothenburg, 2013-11)Consumption can be seen as an intricate network in constant transformation involving a multitude of actors. It challenges the way we study consumption and consumers. In 22 chapters “Making sense of consumption” invites you ...