Structuring the Innovation Spirit. A Study of Two Design Consultancies and their Approach to Innovation
Degree
Student essay
View/ Open
Date
2010-08-19Author
Haglund, Kristin
Pudas, Malin
Keywords
Innovation
design consultancies
collaboration
multidisciplinary teams
creativity
client focus
user-centered design
Designit
IDEO
Mintzberg
Schumpeter
Rogers
Series/Report no.
Management
10:67
Language
eng