Marketing fads and fashions - exploring digital marketing practices and emerging organisational fields

dc.contributor.author	Pihl, Christofer
dc.date.accessioned	2011-10-25T12:47:01Z
dc.date.available	2011-10-25T12:47:01Z
dc.date.issued	2011
dc.identifier.uri	http://hdl.handle.net/2077/27913
dc.format.extent	Antal sidor: 125	sv
dc.language.iso	eng	sv
dc.publisher	Handelshögskolan vid Göteborgs universitet	sv
dc.subject	Social media	sv
dc.subject	fashion	sv
dc.subject	marketing practices	sv
dc.subject	institutional entrepreneurship	sv
dc.title	Marketing fads and fashions - exploring digital marketing practices and emerging organisational fields	sv
dc.type	Text	sv