The last click
Summary
Summary/Description of the project:
“The sound produced by releasing the trigger of a photographic camera – the known click that announces the act of an image having been captured - has become, with the development of digital cameras, optional – a choice. For me, this transitory sound, occurring so very close to my face, was always a dramatic and significant moment”. ESG
Commissioned in 2010 by the Museum for Photography of Brunswick, Germany, Shalev-Gerz has responded to the city’s status as the centre of production of the revered brand of cameras: Rollei. The Last Click reflects the shift in production and consumption from analogue to digital cameras. With the various elements of her artwork, the artist focuses on what has been a long-serving agent in the construction of memory and the depiction of time.
The idea of the project is to show two situations: on the one hand, the artist visited the Rollei factories which are being drained of human and mechanical presence; and on the other hand she invited the people who wanted to dispose of their camera to share the stories about the camera and reflect on its last image.
Twenty-five persons accepted to participate in the project. Esther Shalev-Gerz edited these encounters into a video that creates a collective phenomenon out of individual stories. As well, the video captures small poetic gestures: the way these cameras are picked up, opened, closed and operated.
In the Rollei factory the artist stages a old Rolleiflex camera as a character; in her images the Rollei teeters on the long legs of its tripod through the workshops and, panning its head, acknowledges the emptiness it comes across. Arranged in sequences, the images appear to be film stills—but they are single photographs; the only thing moving in the images is the wandering camera. Not only the “visitor” but also the camera capturing its visit are Rolleiflex, but the last one is equipped with a digital back. The high photographic quality of these “film images” has something to do with it.
Objects from the closing factory were inserted in the installation. 25 wooden old boxes that served in the production of the cameras are now hosting cameras donated by the participants. 6 chairs that former workers used to seat on while producing the cameras are now available for the visitors to the exhibition to watch the video.
On the street outside the Museum one can hear the clicks of the participants cameras but without being able to see them.
This project was supported by the Museum and the KU.
Description of project
The project was commissioned by the Museum für Photographie, Brunswick, Germany, in 2010.
A first version of the installation was shown in this museum from December 9th 2010 to January 23rd 2011.
The work was developed in 2011 (a new version of the video, new selection of photographs, new installation) for the coming retrospective Esther Shalev-Gerz, Between Telling and Listening, in the Musée cantonal des beaux-arts de Lausanne, Switzerland, opening September 21st 2012.
An 8 pages publication was realized for the opening. A catalogue is programed to be realized in 2012.
Description of work included
72 photographs, colour, variable dimensions
1 photo album with 13 photographs, black and white, 21x21cm
1 video, 24’
1 soundtrack, 1’20’’
25 wooden boxes and 6 chairs, from the Rollei factories
A collection of images contributed by the participants of their interpretation of the last image
Type of work
Installation
Published in
Museum für Photographie, Brunswick, Germany (20101209 - 20110131)
Musée cantonal des beaux-arts de Lausanne, Switzerland (opening 20120921)
Link to web site
http://www.shalev-gerz.net/EN/index.html#/2011
http://www.photomuseum.de/shalev-gerz.html
http://www.valand.gu.se/english/research/Artistic_development_work/
Other description
Participation of owners of cameras that answered an ad that was published in a German photography specialized magazine and came from all Germany to contribute their stories, cameras and a last image
View/ Open
Date
2011Creator
Shalev-Gerz, Esther
Keywords
The last image
End of a production
Analogue photography
Construction of the memory and history
Video
Photography
Sound
Stories
Publication type
artistic work
Language
eng