The Television Industry as a Market of Attention

dc.contributor.author	Nilssen, Tore
dc.contributor.editor	Carlsson, Ulla
dc.date.accessioned	2014-11-21T09:02:48Z
dc.date.available	2014-11-21T09:02:48Z
dc.date.issued	2010-06
dc.identifier.citation	Nordicom Review 31 (2010) 1, pp. 115-123	sv
dc.identifier.isbn	978-91-86523-05-3
dc.identifier.uri	http://hdl.handle.net/2077/37457
dc.description.abstract	In this article, I present an economist’s perspective on the TV industry and view it as a so-called two-sided market, with advertisers on the one side benefiting from the presence of TV viewers and TV viewers on the other side having a dislike for advertising on TV. I use this framework to discuss the likely future development of pay TV, in particular how a future increase in competition in the TV industry will affect the prevalence of pay TV over advertising-financed TV.	sv
dc.format.extent	10	sv
dc.language.iso	eng	sv
dc.publisher	Nordic Council of Ministers, Nordicom	sv
dc.relation.ispartofseries	Nordicom Review	sv
dc.relation.ispartofseries	1/2010	sv
dc.subject	TV industry	sv
dc.subject	media financing	sv
dc.subject	TV advertising	sv
dc.subject	pay TV	sv
dc.subject	DTTV	sv
dc.subject	public broadcasting	sv
dc.title	The Television Industry as a Market of Attention	sv
dc.type	Text	sv
dc.type.svep	article, peer reviewed scientific	sv