Business Intelligence Critical Factors for BI Success Business Intelligence Kritiska framgångsfaktorer för BI

Abstract

Big Data can be used for discovering new business facts, but the data itself isn’t enough, it takes the use of Business Intelligence (BI) in order to discover these new business facts. BI transforms data into useful information and deliver actionable information to decision makers. BI is nowadays a high priority for many companies, but a substantial number of companies struggle to realize their expected benefits of BI. The implementation of BI is very complex, and requires resources and appropriate infrastructure over a long period of time. The complex nature of BI in combination with the lack of research describing the design and use of BI in actual real companies, especially in a Swedish context, motivates a study like this. The aim of this thesis is to present new empirical insight to the knowledge of critical success factors related to BI, in a Swedish context. The following research question was formulated: What are the critical success factors related to the use of BI? The research question was answered through a qualitative study based on semistructured interviews. The findings confirm previous research regarding the critical success factors related to BI, and imply that the critical success factors for the Swedish market aren’t different from the global market. Furthermore, the findings reveal that different stakeholders have different views regarding the appropriate level of self-service BI.