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The Impact of Internal Values on the Sports Sponsorship Market A qualitative study of how large companies work on their internal values and motivate their sponsorship programs.

dc.contributor.authorHolmgren, John
dc.contributor.authorWidmark, Elia
dc.date.accessioned2018-02-01T14:40:45Z
dc.date.available2018-02-01T14:40:45Z
dc.date.issued2018-02-01
dc.identifier.urihttp://hdl.handle.net/2077/55181
dc.language.isoengsv
dc.titleThe Impact of Internal Values on the Sports Sponsorship Market A qualitative study of how large companies work on their internal values and motivate their sponsorship programs.sv
dc.typeText
dc.setspec.uppsokSocialBehaviourLaw
dc.type.uppsokM2
dc.contributor.departmentUniversity of Gothenburg/Department of Business Administrationeng
dc.contributor.departmentGöteborgs universitet/Företagsekonomiska institutionenswe
dc.type.degreeStudent essay


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