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"The Dance of Branding, Innovation and Design Thinking" A qualitative study exploring how Design Thinking can contribute to Brand Management

dc.contributor.authorAgersborg, Carolina
dc.contributor.authorLermander, Jenny
dc.date.accessioned2018-06-27T08:32:54Z
dc.date.available2018-06-27T08:32:54Z
dc.date.issued2018-06-27
dc.identifier.urihttp://hdl.handle.net/2077/56782
dc.language.isoengsv
dc.title"The Dance of Branding, Innovation and Design Thinking" A qualitative study exploring how Design Thinking can contribute to Brand Managementsv
dc.typeText
dc.setspec.uppsokSocialBehaviourLaw
dc.type.uppsokM2
dc.contributor.departmentUniversity of Gothenburg/Department of Business Administrationeng
dc.contributor.departmentGöteborgs universitet/Företagsekonomiska institutionenswe
dc.type.degreeStudent essay


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