Facebook – the Social Newspaper that Never Sleeps - A study of Facebook eWOM’s persuasiveness on the receivers
| dc.contributor.author | Svensson, Ann | |
| dc.contributor.department | University of Gothenburg/Graduate School | eng |
| dc.contributor.department | Göteborgs universitet/Graduate School | swe |
| dc.date.accessioned | 2011-07-07T08:36:27Z | |
| dc.date.available | 2011-07-07T08:36:27Z | |
| dc.date.issued | 2011-07-07 | |
| dc.description | MSc in Marketing and Consumption | sv |
| dc.identifier.uri | http://hdl.handle.net/2077/26249 | |
| dc.language.iso | eng | sv |
| dc.relation.ispartofseries | Master Degree Project | sv |
| dc.relation.ispartofseries | 2011:187 | sv |
| dc.setspec.uppsok | SocialBehaviourLaw | |
| dc.title | Facebook – the Social Newspaper that Never Sleeps - A study of Facebook eWOM’s persuasiveness on the receivers | sv |
| dc.type | Text | |
| dc.type.degree | Master 2-years | |
| dc.type.uppsok | H2 |
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