Viral Marketing A current analysis of the concept

Degree

Student essay

URI

http://hdl.handle.net/2077/32500

Collections

Kandidatuppsatser Företagsekonomiska institutionen

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gupea_2077_32500_1.pdf (2.572Mb)

Date

2013-03-06

Author

Solie, Erik

Victorin, Martin

Keywords

viral marketing

word-of-mouth

buzz marketing

Language

eng

Metadata

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