The role of social media when internationalising: A multiple case study of Swedish SMEs within the fashion industry
Examinationsnivå
Student essay
Fil(er)
Datum
2017-08-29Författare
von Braun, Louise
Sjöstrand, Filippa
Nyckelord
Internationalisation
small and medium-sized enterprises (SMEs)
fashion industry
social media
Serie/rapportnr.
Management & organisation
17:46
Språk
eng