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Different Scenarios for Borås as a Regional Logistics Center

Sammanfattning
During a long period of time, Borås had a very one-sided business focusing only on the textile and clothing industry. Today Borås has a new look through the process that transformed the city into a new community based on knowledge and service. Based on this background, the purpose of this thesis is to work out different logistics scenarios as to how Borås, as a regional logistics centre, shall deal with the future opportunities and threats related to the main cargo flow generated by the major companies in this area. This article first gives an overview about Borås and the scenario method, then analyses the main problem and sub-problems such as features of Borås, globalisation, regionalisation, and major companies’ cargo flow. Furthermore a SWOT analysis will be made to figure out the strength, weakness, the possible opportunities and threats of Borås. As a result, different logistics scenarios will be proposed based on these four factors. A questionnaire, which was sent to 90 companies, will show how cargo flow and logistics activities of the companies look like at Borås currently as well as their requirement in the future. Meanwhile, some interviews were made in order to analyse the information in more detail.
Examinationsnivå
Student essay
Universitet
Göteborg University. School of Business, Economics and Law
URL:
http://hdl.handle.net/2077/2364
Samlingar
  • Master theses
Fil(er)
gbs_thesis_2002_36.pdf (590.9Kb)
Datum
2003
Författare
Zhou, Wenjuan
Nyckelord
regional logistics center
globalisation and regionalisation
cargo flow
SWOT analysis
scenario method.
ISSN
1403-851X
Serie/rapportnr.
Masters Thesis, nr 2002:36
Språk
en
Metadata
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