Facebook – the Social Newspaper that Never Sleeps - A study of Facebook eWOM’s persuasiveness on the receivers
Examinationsnivå
Master 2-years
Övrig beskrivning
MSc in Marketing and Consumption
Samlingar
Fil(er)
Datum
2011-07-07Författare
Svensson, Ann
Serie/rapportnr.
Master Degree Project
2011:187
Språk
eng