Magisteruppsatser / Institutionen för tillämpad informationsteknologi: Recent submissions
Now showing items 61-80 of 154
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Cultural influence in Advertising
(2013-09-13)The research investigates to the question “How Swedish and Pakistani Television advertisements differ from each other on basis of cultural differences; are there any similarities?”. The study elucidates the reflection of ... -
Instagram
(2013-09-13)The purpose of this study was to determine why young Icelandic women use Instagram to communicate. Social networking services have developed vastly in the last two decades from computer-based websites to social networking ... -
Communicating in a second language in the corporate world
(2013-09-13)Purpose Globalization is occurring around the world in a rapid pace with a rising number of companies operating globally, and therefore employing individuals from different countries that needs to work across borders to ... -
Where is the heart?
(2013-09-13)Background: Today’s changing society demands changing organizations. Change is a natural state and in order to stay competitive on the market organizations must develop. During change, the organizational culture might ... -
Product Placement in Television Series
(2013-09-13)Purpose: To explore how young women are affected by the product placement of luxury products in the television series Gossip Girl. Background: Consumers are turning away from traditional ways of advertising and research ... -
Personality and Stance
(2013-09-13)Can personality traits affect the perception of stances? In this study, a method of connecting the perception of stances to a person’s personality traits is investigated. The personality traits of 34 persons are captured ... -
The Role of Communication in Change Management
(2013-09-13)Change management has been a subject of interest for many researchers due to the rapidly transforming business environment. Communication, on the other hand, plays a critical role to decide the fate of these changes. ... -
“I am a Swede born in Bosnia with roots from Montenegro” - Communication and identity development for second generation immigrants in Sweden – a pilot study
(2012-02-08)This paper represents a study regarding identity and communication of second generation immigrants in Sweden. The mediated kind of communication used by the informants, their common social activities and their self-perceived ... -
Online Trust and CommuteGreener! - Is online trust enough to create stickiness behavior?
(2012-02-08)In the past years more and more services are being offered on-line, ranging from various communication networks to e-commerce. This trend has taken human interaction to another level making communication technologies an ... -
Comparison of business negotiation styles between China and Sweden
(2012-02-08)Different cultures have different business communication behaviors. With the acceleration of globalization in business, understanding and accommodating activities in inter-cultural contexts become more regular. Do people ... -
“Nothing is Beatleproof!” In what context? - Art and the artist's image as communication
(2012-02-08)Art is often definedasaprocessofcreationguidedbyartist’sintention.However,artwork as a means of expression is also a communicative medium. Does context and audience influenceartworkandidentityofartists?How?Canonedefinea ... -
Freedom of Speech Practice in China and Sweden - International News Reports Comparisons - Libya Civil War 2011 as a Case Study
(2012-01-17)Freedom of Speech is a universal human right. Article 19 of the ICCPR (the International Covenant on Civil and Political Rights) states that "everyone shall have the right to hold opinions without interference" and "everyone ... -
Kunskapsöverföring i projektverksamheten skapar kunskapskapital för framtiden - En kvalitativ studie av två privata företag med verksamhet i västra Sverige
(2012-01-17)Denna rapport fokuseras omkring de tre ämnena projektledning, kunskap och förändringsledning. I en företagsvärld där allt mer av verksamheten består av projektverksamhet har det upplevts som viktigt att skapa en bättre ... -
Interaktiva skrivtavlor - instrument eller interiör?
(2011-09-08)När informations- och kommunikationsteknik (IKT) blir en naturlig del av undervisningen kan det få positiva effekter på elevernas inlärning. Men historien visar också att när ny teknik introducerats genom politiska ... -
Pepsi across cultures: analysis and cross-cultural comparison of Pepsi websites
(2011-09-08)Nowadays we live in a world where technologies provide great opportunities for crosscultural communication. That’s why it’s really important to be aware of cultural differences and its possible influence on the people’s ... -
Developing an Interactive Communicative Search Agent
(2011-09-08)Developments in semantic web are changing how websites are written for the internet. The categorization principles are applied to closed systems such as a company's internal document database; however, these changes are ... -
Sociala och lokala medier: en studie av nyttor i sociala nätverk
(2011-03-10)Papperstidningarnas popularitet har sjunkit i takt med att webbens har ökat. Nyhetsorganisationer såsom tidningar har haft svårt för att anpassa sig till denna förändring och har historiskt sett använt internet som ett ... -
A Pilot Study on Chinese Gestural Feedback
(2011-02-28)How to interpret and use gestural feedback in a more effective and friendly way in human-human and human-computer interactions has become an issue for both language and technology researchers. In this study, functional ... -
The I Online - Identity Conceptualisation in Social Media and the Implications for Online Marketing Communications
(2011-02-28)Purpose: To determine which, why and how social media tools are used by young adults to conceptualise identity/identities online, the extent of such activity and the implications for online marketing communications. Literature ... -
Motivating contributions to Commute Greener! - Nature of motivation and motivation loss
(2011-02-28)This thesis is focused on the problem of users’ participation and contributions within Commute Greener - a developing informal virtual organization. It aims to investigate the nature of motivation to participate and ...